Using Social Media as a Sales Strategy

Using Social Media as a Sales Strategy

For anyone that has been in sales for at least five years, you’ve likely recognized that the way we prospect and sell has drastically changed. The days of using the phone and email as the singular sales strategy for connecting with prospective clients is long...
Three Social Media Behaviors Every Marketer Must Monitor

Three Social Media Behaviors Every Marketer Must Monitor

Like it or not, social media gives people a platform for commenting on your products, your service orientation, your pricing, your people, your competitors, your industry, and more. These conversations happen candidly in real-time and have the potential of turning...